MTV: Can we talk about Death Row East? What exactly is happening? What can we expect from it?
Tupac: Do you believe in God?
Tupac: Then believe in Death Row East, believe in that, for real. If you believe in God, believe in Death Row East. We plan to take the same strategy we used with Death Row West, which is mind over matter, taking all our weaknesses and making them into our strengths, you know that, we got strengths and numbers. We already run these streets out here. So now we’re gonna just gonna help some of these brothers get their money on ‚cause we know they’ve got talent. We got the ways to make them use their talents to the maximum effect and that’s what it’s about. Everybody raps, we don’t rap, we rap to make money, we do business. Ain’t no other record company out there that sold as many records as we did. We outsold Bad Boy, LaFace, every black record label out there, we outsold them in one year. And I’m a convict and my homeboy just got off a murder case. So that tells you it’s pure talent. No hype, we don’t got no all around American smiles. They don’t even wanna buy our record, but they gotta buy our record, ‚cause we represent the streets. So Death Row East is gonna be a personification of what we did on the Westside, we’re gonna do it to the Eastside. We’re gonna prove once and for all that all these people talking about an East Coast/West Coast war, they’re like the Judas was to Jesus, they’re only here to cause confusion. We’re here to bring money and to bring change, they’re here to bring confusion. All these weak rappers, Nas, all these suckers, they’re battling off East and West like it’s a game. This ain’t no game. If this was chess, we’d be yelling checkmate three fucking years ago ‚cause we been beating motherfuckers. It’s not a game, we’re out here trying to help out people make money, we’re trying to get out of this three strikes circle they’ve got us in and start getting our paper on. So what’s what we’re doing. By strengths and numbers we’re coming to the East Coast to prove there is no fear, there is no problem, there ain’t nothing but opportunity and opportunity is overthrow the government y’all got right now which is Bad Boy and Nas and all that bullshit and we will bring a new government right here that will feed every person in New York.